Packaging

“Adjustment product shape whilst maintaining original volume.”

Fellow designer Maddalena Prini developed a ‘topping bottle’ for Unilever. During the development process Unilever adjusted her requirements. The shrink film label of a bottle had to be changed to an adhesive label. Our challenge? To create a label surface in a bottle with only double bent surfaces, so that these can be placed without wrinkles. The result is a bottle with a single bent surface for the label, whilst maintaining the required volume and shape language.